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Two white girls get black dolls for Christmas and what happens next is not at all shocking

January 4, 2016

This past week, a video went viral of two young white girls being gifted with black dolls and subsequently expressing their disapproval. It has the provocative title “Parents get white girls black dolls and what happens next is shocking.” Except that it isn’t that shocking, sadly. I’m not going to link to it, because these are very young children who are clearly products of their parents at this point and don’t deserve to have their faces on blast all over the internet. But chances are, you’ve already seen it as it’s been widely shared.  In case you haven’t, I’ll describe what happens.

A mom is filming her two daughters as they open a Christmas gift from their uncle. The mom is giggling and clearly expecting a response – almost as if it’s a gag on her children. The kids pull two black baby dolls from the bag. The oldest looks sheepish and a little disappointed, but she also seems conflicted. Like she’s on to the fact that her mom is fishing for a response. The mom keeps laughing and begins to push for a reaction. “Do you like it?”  “What’s wrong?” The daughter shrugs and seems like she doesn’t feel like indulging her mom in whatever reaction she’s gunning for (and filming for.)

But the younger sister is not as filtered, and she sees the dolls and becomes unhinged. As she’s going into temper tantrum mode, the mom is laughing and asking “what’s wrong?” but it’s clear she already knows the answer . . . because the answer was expected. And she is filming because she thought the reaction would make for a funny video to share on facebook.

It’s gross.


It’s disturbing and disheartening and sad. But it’s also a reminder of how easily children can pick up on racial bias.

It’s easy to think that devoid of a racist parent, no children would ever behave this way. That racism is a learned behavior. And while I do believe that racism is learned, I also believe that our children are ALL growing up in a society in which they are swimming in racial bias. And if we want to avoid our white children being disappointed in a black doll, we have to be very intentional to overcome societal norms that suggest to our children that they should appreciate white skin over brown.

A couple year ago I paid a visit to the doll section of Target and noted that every single black Barbie doll was on clearance. It was baffling and enraging. But should I be mad at Target?  Are they at fault when their consumers show racial bias when they buy toys for their children?  Obviously, when mothers are faced with a row full of dolls, they are overwhelmingly choosing the white dolls, prompting Target to discount the ones that aren’t selling.  (And even with the discount, parents are choosing the white dolls).
And really, the only conclusion I can come to is that WE are to blame.  Our society.  In particular, the white majority that thinks that we are living in a post-racial society because Obama is president, the white majority that thinks that black people are oversensitive when they complain about racism, and the white majority that doesn’t even see the problem with encouraging your kids to choose dolls that look just like them.
(And if you don’t believe me, have a look at an American Doll catalog – which encourages girls to special order a doll with their exact hair, skin, and eye color, because “everyone wants a friend who looks just like them.”  Or check out this podcast from This American Life on how mothers at FAO Schwartz react when the store runs out of white baby dolls in the nursery. Parents are faced with a choice: will they go for an Asian, Latino, or African-American baby instead? What happens is beyond disturbing.)
It is only through the lens of white privilege that we can ignore how this kind of “like me = likeable” subtext shapes the way our children interact with others.  It is only in the comfortable seat of denial that we can pretend that this preference for same-race dolls won’t extend into our children’s treatment of minority children that don’t look like them.
And really, buying diverse dolls is just the tip of the iceberg in raising a generation that will bridge the racial gap in our country.  There are so many bigger things we should be doing as parents, including making sure our community and the people in our lives and in our homes reflect the diversity that we supposedly value.  But the dolls . . . I mean, buying diverse dolls is so easy.  It takes so little effort.  And it’s so important.
Chances are, your children will be thrilled at widening their toy selection to include more shades. But if they aren’t, it’s an indicator that you have some work to do.
We have tried to be intentional about buying diverse dolls for my kids. Which hasn’t always been easy. In fact, this year I wanted to get them a new American Girl doll, and Karis specifically asked for one with brown skin. This had been my plan anyway, but in order to do so without replicating dolls we already own, I had to order a retired doll from ebay. Because the American Girl doll collection is so abysmally lacking in diversity. 


Thankfully, our scene on Christmas morning was a bit different from the viral video.

My girls were thrilled with their dolls. And while it’s easy to say that it’s just because their parents aren’t racist jerks, I think it is also because we’ve been very intentional in celebrating diversity, because we understand that doing nothing is not enough.  The absence of racism is not enough to combat racial bias. (If you don’t believe me, please check out the doll test that CNN did in the last couple of years.)
I’d love to challenge everyone reading this to consider your own holiday. Was diversity reflected under you Christmas tree? If not, here are some ideas for moving forward. . .
1. Take an inventory of your home’s diversity. Are your toys sending a subtle message? Make it a point to buy dolls and action figures of every race. Watch how your kids react. 
2. Be intentional in showing your children positive examples of other races in the media they watch. Some great examples are Go, Diego, Go!, Little Bill, Ni Hao, Kai-Lan, Dora the Explorer, and Cooking for Kids with Luis.
3. Take inventory of your own racial biases. Be careful with the language you use around your children. Avoid making stereotypical statements or racial jokes in front of your children. (or better yet, don’t do it at all). 
4. Look for opportunities to immerse your family in other cultures. Try to find situations where your family is the minority. This is a great stretching and empathy building opportunity for you and your kids. Try attending a minority church event or a cultural festival. Again, observe your child’s reactions and open a dialogue about how that feels.
5. Read books that depict children from other races and countries. Some of our favorites are We’re Different, We’re the Same, The Colors of Us , and Whoever You Are (Reading Rainbow Book) . For an incredible list of multi-cultural children’s books, check out Shades of Love at Shelfari.com.
6. Just observe. Watch how your children plays with children who are different, whether it be skin color, gender, disability, or physical differences. Talk about it. Let your child know that you are a safe person to process their feelings and reactions with, while at the same time guiding them to accept children with differences.
7. Lead by example. Widen your circle of friends and acquaintances to include people from different backgrounds, cultures and experiences.

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Comments

  1. Unknown says

    January 4, 2016 at 10:48 pm

    I agree with your thought process, but I do have a devil's advocate point to share. As a child, I played with American Girl Dolls. I read the entire catalogue and picked the character I connected with, for whatever reason. (This was before you could make your own) Anyway, I would have been dissapointed that I didn't get "anna", whose story I knew by heart. I would not have been crushed by the different skin tone, but because it wasn't the character I wanted. I'm hoping for humanity's sake this is why the girls are sad and not because the dolls are darker than the humans. Or, I'm wrong and we all have work to do. Thanks for your post.

  2. Unknown says

    January 5, 2016 at 12:22 am

    Excellent!

  3. Jessica Faye Hinton says

    January 5, 2016 at 3:35 am

    I hadn't watched that video. But I love your perspective. Racism ends when parents can teach their children how not to be racist. It's not just words but actions. Cheers to you for teaching your children to be good humans!

  4. Reader in PDX says

    January 5, 2016 at 6:23 am

    "I'd love to challenge everyone reading this to consider your own holiday. Was diversity reflected under your own Christmas tree?" Hilariously ironic question to this Jewess.

  5. laura says

    January 5, 2016 at 6:38 am

    I just want to say that I don't agree with your take on American Girl. While in the past, they did not offer much in the way of ethnically diverse dolls, in the past 7 or 8 years, they've actually introduced a large number of dolls with varying skin tones and hair textures. Coming from the other side of this argument–my three daughters are biracial (Caucasian/African american), I was ecstatic when AG introduced the "just like me" dolls that looked like them (especially the ones with curly hair). I see nothing wrong with any girl of any race wanting a doll that looks like them. I'm grateful to AG for adding more diverse dolls so that my girls can have the same opportunity to have "just like me" dolls as their friends do. I see no problem with them having mainly African American dolls, because with all the racial bias messaging that they pick up on everywhere else, I find that we need to make every effort in our home to celebrate African American beauty so that my girls never feel less than. I realize that this is a different situation than what you're describing, but I just wanted to let you know that there's another side to this story that isn't being represented.

  6. Nichole Bishop says

    January 5, 2016 at 1:06 pm

    Wow…dont u realize it has nothing to do with rascism…that is what is sad. I agreed that the mother was wrong for pulling this 'prank' intentionally looking for a reaction but accusing the children of being rascist? They were disapointed and thats it. Little girls usually want dolls that reflect their own image…no matter what color they are. If u go to stores in more ethnic areas u will find that they have a higher percentage of diverse dolls available. Its marketing…not racism.

  7. Nichole Bishop says

    January 5, 2016 at 1:08 pm

    Wow…dont u realize it has nothing to do with rascism…that is what is sad. I agreed that the mother was wrong for pulling this 'prank' intentionally looking for a reaction but accusing the children of being rascist? They were disapointed and thats it. Little girls usually want dolls that reflect their own image…no matter what color they are. If u go to stores in more ethnic areas u will find that they have a higher percentage of diverse dolls available. Its marketing…not racism.

  8. Joani says

    January 5, 2016 at 2:20 pm

    Well, thanks to Doc McStuffins we've got a little diversity but definitely could use more. Curious why you wouldn't list Doc McStuffins as a show with positive representation of another race?

  9. Unknown says

    January 5, 2016 at 4:39 pm

    This video is disturbing as much for public reaction as mom's.You can call the girl's reaction racist, or learned, but it is innate…it is a protective measure, as "disfigurement" in the natural state most likely means there is something physically wrong with the baby. This is deeper than gut level, it is instinctive, and leads mothers of many animal types to abandon or kill babies that don't look "right". it is natural and expectable. Nothing to see here except someone not understanding the nature of instinct. And, a mother playing a very nasty trick on her girls for no reason at all. other than making a video to prove an intellectual point.

  10. Hayden Stephens says

    January 5, 2016 at 7:41 pm

    Good God, you have the worst case of white guilt I have ever seen. I truly feel sorry for your kids ?

  11. summer Wright says

    January 6, 2016 at 5:21 pm

    So my daughter just told me this morning that she likes the tiana doll because she has hair like mommy's.(I am white with dark hair). I thought that was cute.

  12. Elizabeth Pagel-Hogan says

    January 8, 2016 at 2:26 am

    Great post. Bought my boys dolls. Now thinking I can do better and get them different kinds of dolls!

  13. mkoistinen says

    February 6, 2016 at 4:27 pm

    It also depends on the are you love in. My community is 70 percent black. Out target offers tons of black products haircarecetc and a mix of dolls that sell. Also u have to look at economics. Who can spend 120 on a doll? Economic plays into issues of race.

.AmazonBARNES AND NOBLE TARGET POWELLS PEGUIN RANDOM HOUSE


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Hi, I’m Kristen. I’m a mom of four kids via birth and adoption and a writer living in Southern California. Read More.

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